1) Review chapter 12 course text.
In your own words, discuss the guiding principles for effective innovation. – 250 words APA format
2) Review chapter 14 in the course text.
In your own words, discuss the steps to improving customer experience. – 250 words – APA Format.
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Text Book :
James D. McKeen, Heather A. Smith, IT Strategy: Issues and Practices, Third Edition. Pearson, 2015, ISBN-13